Appcelerator,  the mobile cloud platform company and maker of the cross-platform Titanium platform for building tablet, mobile and desktop applications, today announced the launch of its “Appcelerator Open Mobile Marketplace.”

The company announced its new store at their Codestrong Developer Conference Monday afternoon. The store, available for Appcelerator community use, includes mobile app modules, templates, design elements, cloud extensions and other components.

When the store is launched, it will offer 50 mobile solutions from , Salesforce, Millennial Media, AdMob, Box.net, Dropbox, Bump, TestFlight, GetGlue, DoubleClick, Greystripe, Omniture, (Adobe), Flurry, Scanbuy, Twilio, Urban Airship and others. Also included will be mobile gaming modules like , OpenGL (graphics) and B0x2D (physics).

HTML5 mobile app modules and components from third-party developers who will be able to list and sell them in the store, also. Publishers will have access to self-serve tools, enabling them to upload their content, maintain their listings, promote their assets, and integrate with already existing subscription services. Both free and paid apps will be acceptable, Appcelerator says. Developers will share in the revenue from paid apps using the standard 70 percent for the developer and 30 percent for the app store split.

Below, an example of a component built by the Titanium app developer community:

Components are all designed to be easily integrated with Appcelerator’s mobile platform, allowing developers using open Web standards to build native apps. The company says the Marketplace will now be an included feature within Titanium’s development workflow.

The Appcelerator Open Mobile Marketplace follows closely behind of the TechCrunch Disrupt finalist Verious‘ own app store which just launched a week ago. Verious includes mobile app components and self-serve component listing tools, like Appcelerator. However, Verious additionally allows developers to request mobile app components by stating what they would be willing to pay pay for a particular bit of code. Developers using Verious in the future will also have the ability to rate, review and comment on listings.

Verious uses a revenue model which differs from that of Appcelerator, being based on commissions (20-50 percent), referral fees for premier partners and revenue share for server-side partners.

Appcelerator’s VP of Marketing, Scott Schwarzhoff, said that his company’s store is “significantly different” from others in that it’s targeted at the 1.5 million mobile app developers in the Appcelerator ecosystem.

“In addition,” says Schwarzhoff, “we’ve signed up over 1,000 customers including NBC, eBay, Kellogg’s, Merck, Medtronic, GameStop and others. We felt it was important to establish the demand for a marketplace first, much like Salesforce did before AppExchange and Facebook before it opened up its API.”

The new store is live now at: marketplace.appcelerator.com.

(Via: TechCrunch)